One of the hardest things to do when one has a new idea is coming up with a good way to explain that idea. Especially if it sits outside the ‘normal’ aspects of your business. How do you teach people about the idea that gets them interested, energized and ready to jump on board? That is the quandy I am finding myself in. This idea is cool, fun (well I think so anyway) and expandable. It also makes money so it is a win all the way around.
The problem is in how to get the idea turned into reality. I am exploring several concepts at the moment, but nothing concrete has materialized. Perhaps I need to put together a special team to get this moving. Right now, I’ll keep doodling, working on the plan and making changes. It is about all one can do.